RetailSerbia
National Retail Chain —
SMS & Web Prize Game
Large-scale SMS and web-based promotional prize game designed to drive frequent participation and sustained retail engagement.
Market: Serbia
Solution: Prize Games
The Challenge
Drive footfall to stores and increase average basket size through a gamified receipt-based mechanism.
Our Solution
We deployed a high-performance validation engine capable of processing massive spikes in traffic during TV advertising slots.
Channels Used
SMS
Web
Compliance & Security
GDPR-compliant data handling and secure audit trails for all entries.
Key Results
Record-breaking participation numbers and enhanced customer loyalty database for future retargeting.